Quantaflow, the market leader in France, provides visitor-counting systems to the operators of shopping centres – in their various forms – which are 99% reliable, precise, and certified by Bureau Veritas and Deloitte. The data produced plus Quantaflow’s expertise are essential elements for a more efficient running and marketing of complex commercial environments (Shopping Centres, Town-Centre malls, Retail Parks, etc.) both in France and abroad.
Quantaflow’s Customer Advice unit supports centre management in the analysis of visitor flows – the frequency, the age and the profile of visitors – providing maximum added value. Quantaflow collects the data anonymously in real-time using 3D sensors strategically positioned in the centres, and complying rigorously with all the requirements of the GDPR regulations.
A particularly important application enables producing additional information about customers and a comparison of similar customer presence between your sites and those of your competitors.
Quantaflow produces its ‘French Panel’ comprising currently 354 centres representing 54% of the GLA surface area of French shopping centres. This is the national market index reference (of the Fédération des Acteurs du Commerce dans les Territoires – the French Association for physical commercial outlets (as opposed to on-line commercial activities)), and serves as the basis for publishing Quantaflow’s monthly market situation bulletin (Note de Conjoncture).
Quantaflow and Eco Compteur are part of the Quanteo Group, and currently can count on some 200 employees, of which 50 are dedicated to R&D, covering more than 50 countries.
References: Unibail-Westfield-Rodemco, Altarea, Nhood, Carmila, Eurocommercial, SCC, Klépierre etc., representing some 75% of the shopping centres in France equipped with counting systems.